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Engage answers your Instagram for you.

5 Instagram events trigger a reply you wrote once, then hand the thread to you.

A comment starts the flow. Postlyra answers, then leaves the whole conversation in the shared Inbox for Evan to continue.

Trigger
Reel comment · GUIDE
First response
Automated reply
Next response
Human takeover
Liam Brooks@liamcreates · fictional Instagram contact
Demo conversation
Evan Chen@evan.builds · workspace ownerHuman takeover ready
  1. @liamcreatesReel comment

    GUIDE

    Comment keyword trigger
  2. Postlyra for @evan.buildsDirect message

    Here’s the guide from my Reel. What are you working through this week?

    Automated private reply
  3. Postlyra InboxDirect message

    Liam’s reply is now in the shared Inbox for a person to continue.

    Inbox handoff
  4. @evan.buildsDirect message

    I’m here now, Liam. Tell me where the process keeps getting stuck.

    Human reply from Evan

It hands you the thread.

The inbox carries Instagram and Facebook Pages live, plus Threads replies and YouTube comments by polling, with history intact for whoever takes over.

It remembers who is speaking.

Every sender becomes a contact with tags and history, so a returning person arrives with context instead of as a row of campaign data.

You switch on one situation.

Pick the Instagram trigger, write the response once, and see the enabled scope before the automation goes anywhere near a person.

Every action is on record.

The activity log shows what matched, what replied, and what stopped, with draft, active, paused and handoff states kept explicit.

Engage questions

Which networks does Engage cover?

Automations run on Instagram only. The inbox also carries Facebook Pages live, plus Threads replies and YouTube comments by polling.

What can trigger a reply?

A post or reel comment, a DM keyword, a story reply, a story mention, or a default DM reply, each one switched on by name.

How does keyword matching work?

A keyword can require an exact phrase, a starting phrase or any match containing it, with exclusion keywords and an opt-in button before it replies.

Does AI write the replies?

Automations send only the text written in advance. AI can draft a suggested reply inside the inbox, never sending it on its own.

Where automation ends, you begin.

Walk through the Inbox, contacts, trigger controls, and human takeover with your own account in mind.

Request a demo