One platform that researches, writes, publishes and answers.
One workspace runs Research, Create, Publish, Engage and Outreach, in your voice, through official APIs.
The loop, in 5 steps.
- Trigger
- The accounts you track on YouTube, Instagram and Threads, plus the posts the Companion extension collects
- What it does
- Ranks outliers, reads transcripts, proposes topics worth a post
- What comes back
- Hooks and scripts in your voice, with the source attached
- Trigger
- A saved idea, or an idea pushed in from your terminal
- What it does
- Writes the post, builds the carousel, plans the date
- What comes back
- A finished post on the calendar, carousel and destination set
- Trigger
- A dated draft reaches its slot
- What it does
- Publishes through the connected account's official API
- What comes back
- A published post per network, the run logged with its status
- Trigger
- 5 Instagram events, each one you switch on by name
- What it does
- Sends the reply you wrote once, tags the contact, logs the run
- What comes back
- Hands the thread to you the moment it stops being routine
- Trigger
- The communities and feeds you configured
- What it does
- Shortlists the threads you can genuinely help with, drafts the reply
- What comes back
- A reply ready to paste into the thread, tracked as posted or skipped
Research
Research ranks outliers on the accounts you track and hands back hooks and scripts with the source attached.
Explore Research
Create
Create turns ideas from Research, your feeds, the CLI or an AI agent into drafts and carousels written in your voice.
Explore Create
Publish
Publish gives every network its own caption, and the queue posts each one through the official API at the slot time.
Explore Publish
Engage
Engage answers Instagram comments and DMs with replies you wrote once, then hands the thread to you.
Explore Engage
Outreach
Outreach drafts a reply from the communities and feeds you watch, ready to paste into the thread.
Explore Outreach
Runs on your voice.
- Persona
- Your niche, audience and what to avoid.
- Voice guide
- One guide, with a per-network override.
- Content profiles
- A writing sample teaches your style.
- Brand memory
- Facts and documents it keeps in mind.
Also in the box.
Content calendar, queue and posting slots
See the week on a month view, then the queue publishes each draft from its own slot. See how
Recycle, repost and auto-plug
Recurring posts, auto-repost and auto-plug put your best content in front of people more than once. See how
Blog and RSS feeds turned into posts
Autopost turns a feed entry into a drafted post in your voice, ready for the queue. See how
Hooks and scripts from the outliers in your niche
Every outlier becomes a hook, and a saved hook grows into a script with its source attached. See how
One inbox for comments and DMs
Comments and DMs land in one shared inbox with any automated reply already logged. See how
Client review for agencies
Members, roles and a review window let a client sign off without an email thread. See how
19 MCP tools, a REST API and a CLI for AI agents
Claude or any agent can push ideas, draft posts and read the workspace from wherever it runs. See how
Every run on the record
Each automation logs what matched and what it sent, and any one switches off from the same screen. See the log
Which network does what
Research runs on YouTube, Instagram and Threads, publishing reaches 11 networks with TikTok in review, and the inbox covers Instagram and Facebook Pages live. See the networks
Frequently asked questions
What is Postlyra?
Postlyra is an AI-first platform that researches your niche, writes posts in your voice, publishes them through official APIs, and answers your DMs and comments.
Which networks does it publish to?
Instagram, Threads, X, Facebook Pages, LinkedIn, Bluesky, Mastodon, Pinterest, YouTube, Reddit and Google Business, each through its official API. TikTok publishing is in review.
Does it post on its own?
Publish posts on schedule through the account you connected, and Engage automations answer with text written in advance.
Is it safe to connect my accounts?
Every connection runs through the network's own official API, so access is scoped to what that API allows and can be revoked at any time.
Is there a free plan?
Yes. Free covers 1 brand, 3 channels and 10 scheduled posts, no card required.
Can Claude or another AI agent use it?
Yes. An MCP server, a REST API and a CLI let Claude or any agent push ideas, draft posts and read the same workspace you do.
See all 5 running together.
Bring the accounts you run today and see which automation carries the most weight.